Samsung AI Influencer Apartment

A 360° virtual apartment translating Samsung’s AI ecosystem into a cohesive experience across digital, social, editorial, and in-store touchpoints. 

the Pinocchio table

A height-adjustable, modular table built from colorful elements that invite users to reconfigure the object, turning everyday furniture into a playful, ever-changing form. 

Salone Satellite trade fair's booth

A dollhouse-inspired installation for Milan Design Week, using scale and materiality to express brand identity. 

Samsung Bespoke Kitchen

A commercial set designed for a video series showcasing Samsung Bespoke products, featuring a contemporary kitchen and wardrobe space that highlight customization, innovation, and refined aesthetics. 

Campio - mobile app design

A mobile app designed to simplify camper trips with kids, combining flexible itineraries, packing tools, and a community-driven travel experience. 

the Naga table lamp

A teak wood lamp inspired by the mythical Thai Naga, blending craft and cultural narrative.

the Forest

A height-adjustable, modular table built from colorful elements that invite users to reconfigure the object, turning everyday furniture into a playful, ever-changing form. 

Rocket Jobs trade fair booth

A bold, approachable booth translating a digital hiring platform into a physical space that attracts and engages candidates. 

Philips Trade Fair Booth 

A modular booth inspired by a stellar night sky, combining product display, client meetings, and interactive presentation within a high-traffic fair environment. 

the Pinocchio coffee table

A modular coffee table inspired by a traditional wooden toy, allowing users to adjust height, create seating, and continuously reshape the object into a unique spatial composition. 

Samsung Experience Zone 

An experiential event booth using interaction, holographic elements, and motion design to make Samsung’s ecosystem intuitive and engaging.

Samsung experience zone

A family-focused interactive zone explaining Samsung technologies through hands-on spatial experiences for families visiting water park.